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HK Lighting

Exceptional design and precision engineering are at the core of these premium outdoor lighting products, each carefully crafted to go beyond the obvious solution and deliver something truly exceptional.

Scope

Identity & Branding, Website, E-Commerce, Creative Direction

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When the owners of DMF Lighting acquired HK, I was hired to revitalize and unify the evolving brand. My goal was to honor the founder's legacy as a master designer and industry pioneer while guiding the brand through a transformative period under new management.

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The redesigned logo draws inspiration from the Zulu naval flag originally used by HK's founder Hiroshi Kira. The triangles have been reconfigured to create a new form, and within the negative space, one can envision beams of light, alluding to Mr Kira's initials.

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“I am creating a paintbrush to draw light effects and art on a landscape canvas.”

 - Hiroshi Kira

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